The campaign earned a Cannes Silver Lion and D&AD Yellow Pencil.
What if hockey fans actually got tougher as they watched the games? Fox Sports NHL 'The More Hockey You Watch, The Tougher You Get' campaign shows different hockey fans watching game, and simultaneously gaining in toughness.
The campaign featured in Shoot magazine.
The spot follows the path of ‘acknowledgement’ from Tracy McGrady through the whole team after a last second shot.
The Fox Sports MLB 'Beware Of Things Made In October' campaign earned a Cannes Gold Lion.
Beware of Things Made In October insight came from the fact that baseball fans are completely absorbed in the baseball playoffs - even at work. Baker Smith of Harvest directed the campaign. The spot 'Nailgun' was nominated for an Emmy.
The spot 'Nailgun' was nominated for an Emmy and featured in Shoot magazine.
The campaign featured in Adweek magazine.
To launch the Sony Playstation, we decided to look out into the future at what the PS9 might look and feel like - with holo-phonic mind control and air-born game spores that fly into your brain through you nose.
The spot featured in Shoot magazine.
