Project Imagin8ion earned Cannes Gold, Silver and Bronze.
Project Imagin8ion is an interactive film platform built on YouTube where digital photographers inspired a feature film produced by Ron Howard. 100,000 photographs were entered in just 20 days into 8 key cinematic categories: Character, Setting, Mood, Relationship, Time, Goal, Obstacle, and The Unknown. After selecting 1 photo to represent each category, Ron Howard used them as inspiration for the film.
Here is our Project Imagin8ion Case Study.
Dante Ariola's Launch Spot.
Here's the YouTube Masthead launching the contest.
Project Imagin8ion featured in the Los Angeles Times.
A piece from Aweek's Ad of the Day.
Canon's Project Imagin8ion spent over a week at number one on AdCritic. It was the most shared piece of creative for over 2 months on the site.
